Complex Presents - Sneaker of the Year: The Best Since '85

In 1985. Nike released Michael Jordan's first sneaker. the Air Jordan 1. and sneaker culture was born. With vibrant photography and illustrations throughout. as well as input from some of the sneaker world's most important voices. "Complex Presents: Sneaker of the Year" is a must-have for hypebeasts and sneakerheads everywhere. Foreword by Marc Eckō Contributed by Joe La Puma. "Sneaker of the Year" explores the past 35 years of sneaker culture with the expertise. authority and passion that only Complex can offer. Now thousands of people are waiting in line at Supreme and companies are throwing millions of dollars at LeBron James to keep him in their marketing plans. The trend. which saw steady growth for decades with the rise of sports. hip-hop and sportswear advertising. has exploded into a phenomenon. And no one has followed that phenomenon more closely than Complex.